**Title: Men Up (2023)** Step back to 1994 in Morriston Hospital, Swansea, where an unlikely group of middle-aged Welsh men embarks on an extraordinary journey that will change their lives forever. Faced with the societal pressures of masculinity and intimacy, these everyday heroes volunteer for groundbreaking medical trials to test a revolutionary new drug—Viagra. As they navigate the uncertainties and challenges of the trials, these men confront their own vulnerabilities, forging unexpected friendships and discovering the true meaning of masculinity. Their candid experiences unravel the stigma surrounding male intimacy issues, sparking a heartfelt conversation that resonates even today. “Men Up” is not just a film about a medical breakthrough; it’s a poignant exploration of camaraderie, courage, and the human spirit. This touching and humorous story highlights how a simple pill can ignite a journey of self-discovery and connection. Join these brave men as they step into the unknown and redefine what it means to be a man in a changing world.